If you simply open your product to self service, you won’t get the results you are looking for. And then what?
To successfully navigate the PLG transformation you must think about it strategically:
What are you trying to achieve by going into PLG?
Why is it the right move?
What is the right market segment to tackle?
Which product should you build for it?
Why would it work?
What exactly is PLG, and is it right for you
How to create a product strategy for PLG
How to navigate your PLG journey to success
How to establish an effective pricing and monetization approach for PLG
How to become the PLG ambassador within your company
How to prepare the company for the PLG transformation
What exactly is PLG, and is it right for you
How to create a product strategy for PLG
How to navigate your PLG journey to success
How to establish an effective pricing and monetization approach for PLG
How to become the PLG ambassador within your company
How to prepare the company for the PLG transformation
Understand if and why product-led growth is right for your company and product
Lead the strategic discussions about PLG and help your company make the important decisions
Get the stakeholders/decision makers behind one solid product strategy for PLG
Map and analyze the significant decisions you will need to make along the way
Understand common obstacles and prepare for them in advance
Set the right expectations with company management on the path to PLG success
Product Leaders
Product leaders who want to lead their company toward a PLG product, whether management agrees with them or not
Product Leaders
Product leaders who want to lead their company toward a PLG product, whether management agrees with them or not
Product Managers
Product managers who are responsible for building a PLG product, and want to know how to do it right
Product Managers
Product managers who are responsible for building a PLG product, and want to know how to do it right
Founders and Entrepreneurs
Founders and entrepreneurs who are considering PLG and want to understand it in depth to figure out if it’s for them
Founders and Entrepreneurs
Founders and entrepreneurs who are considering PLG and want to understand it in depth to figure out if it’s for them
We offer various programs, courses, and lectures. Our flagship program, the CPO Bootcamp, was ranked by MEA Markets magazine as the best product training in the Middle East.
The Unboxing Product-Led Growth online course is led by Noa Ganot. As an executive product mentor and strategic consultant, Noa has helped over 100 companies in recent years to sharpen their product strategy, pivot where needed, build great product teams, and confidently navigate toward product-market fit. Noa has extensive experience specifically with PLG, and after accompanying and guiding dozens of companies along their PLG journeys, she knows exactly what is needed to succeed.
Having led products at companies like Imperva, Twiggle, and eBay, Noa’s 25+ years of experience in leading and building great products crosses industries, company sizes, and business models.
The course is designed for product leaders, product managers, entrepreneurs, and founders trying to better understand whether product-led growth is right for them and their product(s). And more importantly – if so, how to do it right.
Yes. The PLG journey is a long one, filled with obstacles that can make it difficult to reach your desired results. If your actions don’t seem to add up to the success you were hoping for, this course will set you on the right track.
The course is pre-recorded, but Noa Ganot will answer questions personally. You can email your questions to her at noa@infinify.com
At Infinify, we don’t believe in theoretical learning, which is why throughout the course we focus on assignments that will allow you to apply what you learn directly on your product. The course mainly deals with the tough questions that any company looking to successfully implement PLG must face, meaning these aren’t simple multiple-choice questions.
The course includes several thought frameworks for each question, which will help you not only think about things in an organized way but also initiate the right discussions in your company.
You can certainly purchase the course for another employee or colleague. Please reach out to us at support@infinify.com to hear about how to do that.
Yes, when you purchase the course for 5 or more people, you will receive a 10% discount. To do so, please reach out to us at academy@infinify.com.
To pay by bank transfer, please reach out to us at academy@infinify.com for more information.
Section 1
Introduction
Section 2
The Essence of
Product-Led Growth
Section 3
To PLG or not to PLG?
Section 4
Product-Led Growth Strategy
Section 5
Choosing Your Product-Led Growth Model
Section 6
From Strategy to Launch
Section 7
Preparing the Org
Section 8
From Launch to Success
Section 9
Product-Led Monetization
Section 10
Navigating the End-to-End Journey to Success