One of the most common PLG misconceptions is that you don’t need a sales team to succeed.
In fact, the opposite is true: You must have a sales team, eventually. But the role of the team and the way it works are very different from what you might be familiar with.
Here is how sales fit into the PLG world.
Section 1
Introduction
Section 2
The Essence of
Product-Led Growth
Section 3
To PLG or not to PLG?
Section 4
Product-Led Growth Strategy
Section 5
Choosing Your Product-Led Growth Model
Section 6
From Strategy to Launch
Section 7
Preparing the Org
Section 8
From Launch to Success
Section 9
Product-Led Monetization
Section 10
Navigating the End-to-End Journey to Success