Lesson 15: Getting Crisp on the Value

Getting Crisp on the Value

Understanding your product’s value proposition is crucial for the success of any product, but with PLG it is even more important because everything else depends on it.

Here is what you need to know in order to identify and define your product’s value properly.

Hint: it’s not about the product’s features.

Assignment – Articulate the Value for Your Customers

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      Unboxing PLG Syllabus

      Section 1

      Introduction

      Section 2

      The Essence of
      Product-Led Growth

      Section 3

      To PLG or not to PLG?

      Section 4

      Product-Led Growth Strategy

      Section 5

      Choosing Your Product-Led Growth Model

      Section 6

      From Strategy to Launch

      Section 7

      Preparing the Org

      Section 8

      From Launch to Success

      Section 9

      Product-Led Monetization

      Section 10

      Navigating the End-to-End Journey to Success

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